Why Does Nobody Visit My Web Site?
After endless hours of writing, designing and programming your brand new web site is ready for prime time. You tested your shopping cart software and you made sure that all your external affiliate...
View ArticleBuilding Relationships Takes Time: Overcoming the Overnight Surge Urge
Whenever we talk to a new or a "we hope to land soon" client, we are careful to stress the relational aspect of newsletter marketing. In fact, we go lengths to tell people that it takes time to build a...
View Article4 Steps To 1,000.. 2,000..3,000 Subscribers In Days!
Everyone who has been marketing online for sometime already know the value of an email list. An email list, filled with targeted subscribers who opt in, is the most valuable asset for anyone with an...
View ArticleIs Your Email Address Blacklisted?
A lady emailed me yesterday very upset over the fact that her friend's Internet Service Provider (ISP) wasn't delivering important email messages.
View ArticleRSS vs Email: Its Not An Either-Or Question
If you've been getting caught up in all this talk of RSS versus email, its time to stop wondering.
View ArticleWhy Email Marketing Matters
According to a study by the Winterberry Group, email marketing brings in $15.50 per dollar spent. This is about 17% more than direct-mail campaigns and 73% more than telemarketing campaigns. In short,...
View ArticleFive Profitable Ways To Use Your Follow Up Autoresponder
What? You are not using a Follow up Autoresponder? Then better be. If you are SERIOUS about increasing your subscriber database, you need Follow up autoresponders.
View ArticleMarket Your Business through Newsletters
Most business people on the web subscribe to at least one newsletter, if not more, that focus on different aspects and markets they are interested in. Because of this, it is important for your company...
View ArticleUse the "Reply All" Function in Email Judiciously
Type "email etiquette" into the search bar of any popular search engine and you'll get over one million hits. Because email is used so broadly, it poses certain problems for the professional who is...
View ArticleThe Importance of a Name in the Sent from Email Address
When using an email marketing tool such as Adestra's Message Focus, you are able to specify exactly what sent address you want the email to be labelled as being broadcasted from. From prevalent...
View ArticleClick for Success!
Being online for the last five or so years has made me realized that many persons are seeking a magic button to success. What is even more interesting is that they really believe that it exists.
View ArticleEmail Etiquette II
I had great feedback from my last article, and was asked to write further on the subject; hence my title.
View ArticleHarnessing the Power of Email Marketing
Given the inherent problems with traditional marketing techniques, it's important to master the BASIC STRATEGIES FOR INTEGRATING EMAIL into your overall campaign.
View ArticleHow to Start Your Own Mailing List
I remember reading time and time again when I first begun my Internet Marketing adventure that a mailing list was one of "the" best ways to generate larger amounts of money online. So I wasted no time...
View ArticleThe List Is The Thing
Many companies begin their online sales ventures with the wrong strategy to build long term success. Thinking that a website is the core of their business leads them to focus on getting website visitors.
View ArticleGet Viral
Hey, using eBooks, eReports and eCourses is a fantastic way to build a list. You can use these things as an "incentive" for joining your affiliate program, as a "thank you" for visiting your site, a...
View ArticleDont Be Viewed as Rude!
All too often otherwise nice folks come off as terse or plain old rude when it comes to their e-mail habits. They don't intentionally set out to be viewed as rude, well I guess some do, but for the...
View ArticleThe Name Squeeze - Should You? Shouldn't You?
This is a little "beauty" of an idea if you want to grow a massive list QUICKLY! But some are wary of trying it. They worry it turns customers away.
View Article10 Tips for Effective Email Sales Letters
1. Write Your Objective - Before you write your sales letter, write down your marketing objective. Is it to generate inquiries about your products? Is it attract subscribers to your ezine? Is it to...
View ArticleWebsite Promotion Through Newsletters
Website promotion is certainly a main focus of all business owners and their respective Web sites; however it is not something that happens overnight. This is because once you have a new Web site it...
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